Happy 2020! While most of us are busy looking for ways to improve our mind, body, and spirit this year, we owe it to our audience to look back on our social media accounts before we look to far ahead. UGH, BUT WHY?
Because you’ve learned some really valuable stuff this year! Before you add this to yet another chore on your already too long to-do, trust us, this doesn’t have to be a dreadful exercise.
Let’s break it down:
STUCK. We’ve all been there. Blinking cursor. White screen. Nothing.
We have ideas, sure. But what do we want to say? How do we say it?
This is where the power of music comes in. I wrote a piece for Mom 2.0 on the soundtrack to success of some of our favorite bloggers, press play and prepare to get inspired!
We’ve said it before and we’ll say it again: authenticity is where it’s at.
Community + engagement + honesty = magic.
When it comes to social media, you have choices. Facebook, Twitter, Instagram, Pinterest, Google+, LinkedIn, and YouTube all provide public platforms to share your stories, images, capabilities, and news, but should you attempt to tackle them all?
Many small businesses make the mistake of trying to be everywhere at once because they think they need to be.
Rest assured, you don’t.
Smart social media is about being meeting your audience where they are. If you’re a clothing boutique for example, you can trust your target audience is active on Pinterest and Instagram. Sure, they might also frequent Twitter and Facebook, but when it comes to getting the most out of your social media energies, focusing on two or three focused platforms allows you to better engage with your existing and future client base. Read more
The Pretty Witty Company 